As the Creative Director at Tego Innovations, I led the concept and direction of a lighthearted marketing video that featured multiple members of our team. The goal was to showcase not just our innovative product, but also the people behind it—bringing personality and approachability to our brand.

We tapped into a trending audio format to boost engagement and connect with a broader audience across social platforms. The result was a fun, energetic video that humanized our company and highlighted our team culture, while still keeping Tego’s mission of safer, smarter homes at the forefront.

By combining authenticity with trend-aware content, we saw a strong uptick in engagement and deepened the connection between our brand and our growing community.